The wait is over.

The iconic pink boxes are ready.

Gulf Coast Media announced in May the Gulf Shores Crumbl Cookie location will open, and GCM has since received numerous requests from readers asking for a status update. So here it is: get ready for an opening Friday, Dec. 15.

Kayla and Collin Roof, franchise owners of the first Crumbl Cookie in Baldwin County, opened their Daphne location in December 2021. Following the success of that store, the couple opened a second location in the Spring Hill area of Mobile in February.

The Gulf Shores location is in Pelican Place Shopping Center, 3800 Gulf Shores Parkway, Building 100, Suite 138. The new business brings 35 jobs to the area.

The grand opening week menu will feature six of the more than 250 weekly rotating flavors, including Crumbl’s classic Semi-Sweet Chocolate Chunk. Cookie monsters find out what weekly flavors are arriving weekly every Sunday at 6 p.m. MST on all Crumbl’s social media accounts.

The community is invited to join in the grand opening celebration Dec. 15. Guests will enjoy free cookies and free merchandise for the first customers in line.

The Gulf Shores Crumbl is open from 8 a.m. to 10 p.m. on weekdays and 8 a.m. to midnight on Fridays and Saturdays starting Dec. 15.

For more information about Crumbl Cookies, to see the weekly menu or to find the bakery nearest you, visit www.crumblcookies.com.