Fashion, fun, hats and laughs were abundant at the Gulf Shores Woman’s Club’s 17th annual charity luncheon and fashion show at Craft Farms Clubhouse on Oct. 3.

The afternoon began with socializing over mimosas served by the celebrity waiters from Gulf Shores Fire Department while the ladies browsed the silent auction items.

After lunch was served the fashion show hit the stage. Rosemary Reichstetter took to the microphone as commentator and entertainer. Fashions from The Beach House Boutique, Geez Louise, Jane Loves Shoes, Too Hot Mamas and Wildflowers Boutique were expertly modeled by local ladies.

All the fun was for a good cause as proceeds from the event were donated to Family Promise of Baldwin County and Mary’s Shelter – Gulf Coast.